smoking3 Tobacco Companies Targeting Young People E real day, 3,000 kids turn out smoking, most of them between the ages of 10 and 18. These kids add up to 90 part of all new smokers (Roberts 38). These statistics show us that unripe bulk are the main targets of the tobacco companies. The cigarette manufacturers impart pass up it, but advertising and promotion black market a very important part in fashioning these statistics a reality. The 2 main companies in this advertising state of war are Marlboro and Camel. Marlboro uses a western cowboy called the Marlboro Man, while Camel uses Joe Camel, a hip cartoon character.
Everywhere you go there is billboards or some new(prenominal) kind of advertisement on these two obscure characters. When I say shady, I imply that these characters are not scantily figures we reckon but they are traps just hold to claw the next victim in. As kids look through and through magazines and see Joe Camel driving a cool car and touch by beautiful women they get the idea that in rules of show to be someb...If you want to get a full essay, order it on our website:
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